We’ve got some news: Amazon Prime Day is officially here. During this major two-day sale event, you’ll find excellent markdowns on lots of stuff, but did you know that that includes a whole bunch of best-selling sex toys? These can be expensive, so snagging one while it’s on sale might make it easier to treat yourself.
Amazon Prime Day proper started at midnight last night, and ends tomorrow, Wednesday, July 12. The sale is accessible to Prime members, but if that’s not you, it’s easy to sign up for a 30-day free trial. The savings have already begun, so we’re tracking the best markdowns across categories (like kitchen, fitness, skin care, and wellness), so be sure to check our Prime Day page here.
The best Prime Day sex toy deals
We’ve rounded up the best Prime Day sex toy deals here—and we’ll be updating this page over the next few days. These discounts tend to come and go in a flash, so be sure to hit check out if you really want something. Also, keep in mind that plenty of sex toy retailers have their own Prime Day-adjacent sales, so we’ve included on-sale picks from Lelo, Lovehoney, and Babeland, too. Here are our favorite picks:
- Rose Sex Toy Dildo Vibrator—originally $44; now $30
- Allset Health Bed Wedge Pillow—originally $90; now $48
- Lelo Soraya Wave Rabbit Sex Toy—originally $259; now $194
- Lovehoney Dream Wand Mini Vibrator—originally $90; now $45
Wand vibrator deals
A wand vibrator is the right pick if you’re looking for power. This toy provides external stimulation on any part of the body you want it to (heck, use one to knock out shoulder tension if you want). We found a few deals on best-selling wand vibes between 30 and 40% off—plus many of them will cost you less than $25. They feature wide heads to cover a large surface area, multiple speed and vibration settings so you can find your sweet spot, and some of them are even waterproof, for shower play or an extra relaxing soak.
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Read more: The Best Wand Vibrators
Rabbit vibrator deals
We love rabbit vibrators for a number of reasons, including the serious bang for your buck: They boast powerful motors and a flexible, rabbit-eared shape to provide dual vaginal, clitoral, or anal stimulation. These blended sensations can be intense—in the best way. These rabbit vibe deals offer anywhere from 15 to nearly 50% off top-rated options from brands like Lelo and Phanxy. Some have the traditional look, while others feature extra textured arms for butt play, self-heating elements, or waterproof capabilities.
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Read more: The Best Rabbit Vibrators
Dildo deals
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If you’re looking for a toy that gives you plenty of options for solo or partnered play with total control, opt for a dildo. Use it with a strap-on or opt for manual vaginal or anal penetration. These five are on sale ahead of Amazon’s two-day Prime Day event—and all cost under $30. Go for one that’s more traditional or opt for something like the dual-ended rose dildo, which has one end for oral sex-like sensations and another insertable end for anal or vaginal stimulation.
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Read more: The Best Dildos
Butt plug and anal toy deals
For those who are curious about anal sex or butt play or those who are already well-versed, a handful of these toys are marked down from 15 to 50% off. For beginners, we found butt plug trainer kits so you can start small and work your way up (something that experts recommend). If anal beads are more your style—which can add more sensation to partnered play or masturbation—don’t worry; we included those too. You’ll also find glass and silicone options with wide bases for safety. Grab your lube and enjoy!
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Read more: The Best Butt Plugs
Sex accessory deals
Say you already have a bouquet of tried-and-true sex toys. Maybe, then, you look for accessories that make solo and partnered intimacy a little more romantic or fun. Things like sex games, blindfolds, floggers, massage candles, sex blankets, and the like. Amazon has a host of these products, and a few are on sale now. Scoop up a massage oil candle for a foreplay moment, or break out the Loopy card game, which has intimacy-building prompts and sexy dares. You’ll also find a sturdy wedge pillow for hitting all the right angles, plus a cute little flogger.
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Read more: The Best Sex Pillows
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