Amateur wine-enthusiasts may soon be able to wax lyrical with their knowledge of aromas and taste, thanks to a new range by Marks & Spencer.
The supermarket have released 15 new wines which have been designed to help wannabe connoisseurs, who might otherwise find the alcohol aisle intimidating, to learn more about the beverage.
It is called the ‘This Is range’, a nod to their famous slogan, and includes bottles of spicy reds, blushing roses, tropical whites as well as some sparkling fizz on offer for just £6 or less.
Created by M&S winemakers, led by Belinda Kleinig, the new bottles showcase popular styles and grape varieties, with bright, helpful labels showing exactly what kind of wine is on the inside.
Marks & Spencer have released 15 new wines which are all £6 or less a bottle. The upmarket grocer is launching a ‘This Is’ range, a nod to their famous slogan, with a the introduction of spicy reds, blushing roses, tropical whites and some sparkling fizz (pictured is their Rose and Spanish Red)
Created by M&S winemakers, led by Belinda Kleinig, the new wines showcase popular styles and grape varieties, with bright, helpful labels showing exactly what kind of wine is on the inside ( Pictured is the ‘rich and spicy’ shiraz )
M&S say the range is ideal for new wine-lovers who might otherwise find the wine aisle intimidating, because it is designed to offer guidance on taste, styles and grape varieties to help customers begin their wine journey.
Among the names of the new range are the Chile Merlot, which is described on the label as ’round and plummy’, while other bottles include the ‘soft and fruity’ Spanish Rose.
Meanwhile other bottles on sale include the Chilean Sauvignon Blanc, which is described as ‘zesty and fruity’ and it costs just £5.
M&S Foodhalls remain open amid the coronavirus pandemic, with selected items available on through BP garages and on Deliveroo.
After M&S announced their new range on Instagram this weekend, dozens of fans were quick to say they would grab a bottle on their next trip to the supermarket.
‘Get me a bottle of that Chardonnay immediately!’ one said.
‘I can’t wait to have a wine!’ added another.
‘Fantastic idea, I love this branding!’ a third wrote.
The brand’s Italian Sparkling wine is described as ‘fizzy and fresh’ for customers to enjoy (pictured)
M&S say the range is ideal for new wine-lovers who might otherwise find the wine aisle intimidating because it is designed to offer guidance on taste, styles and grape varieties to help customers begin their wine journey (Pictured right, Pinot Grigio and left, Sauvignon Blanc)
Other wines released in the range include the Cabernet Sauvignon which is described as ‘intense and smooth’
It comes after M&S delighted shoppers by launching Percy Pig ice cream earlier this month.
The new snack, which joins the range of Percy Pig jellies and sauces, has the unmistakable raspberry and grape flavour of the popular sweets with a ripple of signature fruity sauce running through, as well as strawberry marshmallows.
And fans rejoiced at the announcement of the new product, saying they’re going to rush to the shop to pick up the ‘essential item’, which costs £3 per tub for 453g.
After M&S announced their new range on Instagram this weekend, dozens were quick to say they were going to grab a bottle on their next trip to the supermarket
Source: Food Recipes and News